As per the recent reports, Apple removed thousands of apps from its Chinese store. These Apps are mostly from the gambling industry after the nation’s state-run broadcaster accused the smartphone maker of dragging its feet on cleaning up banned content.
Chinese media has criticized Apple in the past for not doing enough for the removal of illegal apps from the App Store. It has also been said that Apple made some stringent rules about the type of apps the company won’t allow on the app store.
Last year also the company removed 700 virtual private network (VPN) apps from its Chinese App Store on the request made by the government. On Aug 19, CCTV reported that Apple pulled at least 4,000 apps tagged with the keyword “gambling” on Aug 9 alone.
The US company confirmed the action and said, “In order to reduce fraudulent activity on the App Store and comply with government requests to address illegal online gambling activity, we are no longer allowing gambling apps submitted by individual developers. The includes both real money gambling apps as well as apps that simulate a gambling experience. As a result, this app has been removed from the App Store. While you can no longer distribute gambling apps from this account, you may continue to submit and distribute other types of apps to the App Store.”
However, the company also added that the apps from verified accounts from business entities can still submit their gambling apps for distribution on the App Store.
Removal of the gambling App is not a big deal, but it’s a reminder of how American companies are forced to bend to the Chinese government’s rules if they want to do business in the country.
This action can also be considered with the fact that, the US company has much at stake in China, its largest market after the US as well as the main production base for the world’s iPhones and iPads. Its market position, however, has come under attack from a coterie of savvy domestic players from Huawei Technologies Co to Xiaomi Corp, which offer users there more locally oriented services.