One of the biggest problems the Apple devices are facing on the maximum part of the world is the price. The company is trying their best to bring the cheaper iPhone in the market like India to increase their market share.
US Company is facing huge competition from Chinese vendors on price font. As per the recent reports, the company is trying to lower the cost of its upcoming devices including the new iPhone, iPad, and MacBook.
As per the reports, Taiwanese supply chain companies are forced to counter the competition from Chinese rivals which offer the same service and product management model for a more affordable price.
According to DigiTimes, Taiwan-based battery module maker Simplo Technology has switched from working for Apple to supplying electric bikes’ companies. New iPhones and other iDevices will have batteries from Desay Battery Technology and Sunwoda Electronic.
The Taiwanese metal chassis maker Catcher Technology is also looking for new customers after losing Apple as a client. Cupertino decided to switch to Everwin Precision Technology, even if it means the Chinese maker is not so proficient in all procedures.
Apple is talking about all the steps to reduce the prices of their offering in the market like India, where they facing huge competition from companies like Samsung, OnePlus and other Chinese players.
In recent time the sale of iPhone in India has gone down drastically, which is the result of high pricing of devices. Apple is preparing three iPhones for September and even if it’s highly unlikely that the iPhone X successor will go under $999, it might keep the same price and not actually go higher.
We already saw a budget version of the iPad being announced earlier in 2018, and the report supports recent rumors of an upcoming budget MacBook Air.
We hope that company efforts’ work in the positive direction and we see the price of Apple device coming down. Cheaper iPhone will help Apple to gain market share in Market like India.